McKnights Senior Living shines a spotlight on RoseVilla’s new waitlist model: TakeRoot. The reimagined program offers three levels of engagement to meet the individual needs of future Residents.
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Programs bump prospective residents up on wait lists, support healthy aging
Kimberly Bonvissuto, December 13, 2024
An Oregon continuing care retirement community’s search for a way to reduce prospective residents’ time on its waiting list has evolved into a program designed to help future residents explore and connect with the community at their own pace while holding their spots in line.
RoseVilla Senior Living is launching its Take Root program in February. With three levels of participation, the CCRC can “meet people wherever they are on their retirement planning journey,” according to RoseVilla CEO Glen Lewis. The three tiers:
- The Informed tier is for those engaged in long-term planning. In this tier, members can remain up to date on community developments and have access to resources and the resident information portal for planning purposes. Their estimated wait time is seven or more years.
- The Connected tier allows prospective residents to experience Rose Villa’s culture and lifestyle. They gain access to wellness amenities, dining discounts and invitations to special events and open houses. The estimated wait time for people in this tier is three to five years.
- The Committed tier is for those who are ready to make Rose Villa their home. Those members must choose and commit to the neighborhood in which they want to move and make a financial investment ranging from $10,000 to $75,000. The estimated wait time for them is one to two years.
Members of the Committed tier also receive priority selection for their preferred residence; access to all RoseVilla amenities, activities and events; and health and wellness programming through RoseVilla’s onsite clinic and HealthyLifetime partnership.
Capped at 32 members, enrollment in the Committed tier also elevates members to the top of the community’s 400-plus person waiting list, with a goal of reducing an eight to 10-year wait to one to two years, but no more than three years. It also offers members the right of first refusal on available apartments and cottages.
The HealthyLifetime program available to members in the highest tier is a research-based independent aging program developed by researchers at the University of Michigan, Ann Arbor. The program is offered exclusively to Take Root’s Committed tier members while they await a residence to become available. Rose Villa is one of the program’s first CCRC partners.
The virtual program lasts eight weeks, with options to continue participating until an apartment is available.
Through the HealthyLifetime program, independent aging professionals — also called nurse coaches — work individually with participants to identify their specific issues affecting their independence and then create personalized “independence-strengthening action plans” with short-term and long-term goals.
Among the outcomes the program strives to achieve are improved motivation and sense of accomplishment, better emotional and physical functioning, improved self-confidence, decreased stress and anxiety, and better overall health and quality of life.
“A program that can increase years of independent living by at least three to five years aligns with our mission to help residents live full, engaging and purposeful lives,” Lewis said.
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